Header Banner
Next Reality Logo
Next Reality
Augmented & Mixed Reality News, Rumors & Dev Guides
nextreality.mark.png
Apple Snap AR Business Google Instagram | Facebook NFT HoloLens Magic Leap Hands-On Smartphone AR The Future of AR Next Reality 30 AR Glossary ARKit Dev 101 What Is AR? Mixed Reality HoloLens Dev 101 Augmented Reality Hololens How-Tos HoloLens v. Magic Leap v. Meta 2 VR v. AR v. MR

McDonald's Is Making Happy Meal Boxes That Transform into VR Headsets

Mar 1, 2016 12:00 AM
McDonald's Happy Meal box and VR goggles set

Another day, another company hopping on the virtual reality bandwagon.

Today, it's fast food behemoth McDonald's, which is testing limited edition Happy Meal boxes that you can turn into a VR headset by punching out a couple holes and tearing along a few perforated seams. The resulting headset is a lot like Google Cardboard, with the lingering scent of fry grease.

Red virtual reality headset on a light blue background.

These "Happy Goggles" look anything but.

Before you go running out to your local McDonald's to pick up a Happy Meal for your "little brother," you should know that the promotion is only running at 14 locations in Sweden, on the weekends of March 5th and March 12th. It could be a dry run before a larger rollout, or could just be a McDonald's Sweden promotion... only time will tell.

The promotion coincides with the Swedish recreational winter holiday "Sportlov," which is so Swedish that it doesn't even have a Wikipedia entry in English. Many Swedish families take skiing trips over the break, so McDonald's will be pairing the so-called "Happy Goggles" with a game called "Slope Stars," where you collect stars while skiing (there's some game footage in the video above).

Happy Meal box in red against a yellow background.

Here's how the Happy Goggles look when unfolded.

Assembling the Happy Goggles actually looks like it'd be a little complicated, but that makes sense once you remember that [insert terrible IKEA joke here].

Swedes will be able to purchase a Happy Goggles Happy Meal for what amounts to about $4.10 (35 kr), which is a pretty good deal—that's less than lots of other cheap VR headsets, and this one comes with a meal.

Guilt-Free Cardboard VR

If you're in the market for a cardboard headset but are 1) not currently in Sweden or 2) looking to cut back on fast food, then you can take a look at the Google Store, where you can now find third-party headsets like the nostalgia-inducing Mattel View-Master VR or Goggle Tech's C1-Glass VR, which look kind of like the Opti-Grab.

You could also go through the ridiculously lengthyinstructions forbuilding your own cardboard VR headset, but unless you have Velcro, magnets, and lenses somewhere, it's easier and probably cheaper just to buy one.

Images via McDonald's Sweden

You already know how to use your phone. With Gadget Hacks' newsletter, we'll show you how to master it. Each week, we explore features, hidden tools, and advanced settings that give you more control over iOS and Android than most users even know exists.

Sign up for Gadget Hacks Weekly and start unlocking your phone's full potential.

Related Articles

Comments

No Comments Exist

Be the first, drop a comment!